Individually led and executed the art direction and production design for the company’s first in-store retail presence, developing store signage, displays, wayfinding, window clings, posters, pallet structures, and large-format graphics from concept through press-ready delivery. Created an online platform for brand guidelines and assets. Provided high-level production design and meticulously organized file setups, creating polished, adaptable assets that elevated brand presentation and enabled the team to scale efficiently.