Individually led and executed an online platform for brand guidelines and assets, enabling a small sales team to quickly launch campaigns across over 5,000 retail doors in the U.S. and Canada, including bilingual graphics. Designed and produced a 100-page product catalog overhaul, which is still used presently. Created a Photoshop mockup resource that allowed vector diaper patterns to be instantly composited into baby lifestyle photography, which eliminated the need for costly seasonal reshoots. Designed the UX/UI for an in-store vending machine, including animating motion graphics.